GOLFTEC in The News: Joe Assell Showcases OPTIMOTION at 2025 PGA Championship

Ever wonder what really makes a great golf swing? The Clubhouse Report on live tour coverage recently took a deep dive into swing mechanics, highlighting how GOLFTEC’s cutting-edge OPTIMOTION technology is revolutionizing the way we understand and improve our swings.

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The Mechanics of Elite Swings

During a recent segment on the Clubhouse Report, a detailed analysis was conducted on a golfer’s swing,The discussion further delved into the swings of top-tier professionals like Scottie Scheffler and Bryson DeChambeau. Utilizing OPTIMOTION, analysts were able to quantify their swings:

• Bryson DeChambeau: Known for his scientific approach, DeChambeau's swing showcases a unique combination of strength and precision.
• Scottie Scheffler: Scheffler's fluid motion and consistent tempo serve as a model for aspiring golfers aiming for efficiency and control.

These analyses not only provide insights into professional techniques but also offer valuable lessons for golfers at all levels.

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From Basement Dreams to Global Dreams

Back in 1995, Joe Assell, a passionate PGA Professional and Mississippi State alum, envisioned a new approach to golf instruction. Starting in the basement of Cherry Hills Country Club in Denver, he co-founded GOLFTEC, a company that has since expanded to over 260 locations worldwide.

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OPTIMOTION Booth at PGA Championship Quail Hollow

At the 2025 PGA Championship at Quail Hollow Club, GOLFTEC featured its OPTIMOTION Swing Capture Bays near the main gate, giving fans the chance to experience professional-grade swing analysis firsthand. Using GOLFTEC’s award-winning OPTIMOTION motion capture technology, over 12,000 swings were analyzed throughout the weekend. Each participant received a personalized video breakdown with expert insights and recommendations—providing lasting value well beyond the event.

Joe Assell, Co-Founder and CEO of GOLFTEC, was present at the event, highlighting the company's commitment to help golfers play their best. He spoke about how GOLFTEC is transforming the learning experience through advanced technology like OPTIMOTION—continually developing new ways to deliver the most effective golf instruction worldwide.

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Want to Experience OPTIMOTION for Yourself?

Whether you're a seasoned golfer or just starting out, GOLFTEC's combination of expert coaching and innovative technology offers a personalized path to improvement. Experience the future of golf instruction and take your swing to the next level.

Ready to transform your game? Visit GOLFTEC to learn more and book your swing evaluation today.